Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your queries. It actually help you to monitoring the web for interesting new content that you request.
The tools a actually available for long time but may forgotten by most of us. Because of the content on the Internet is so much and we are too busy to reading or searching for new content that we are interested everyday, so an auto alert sent to our email is a best way to keep us update.
For example, you want to follow a celebrity news on the Web no matter on blog, news, or any other website, than you just create an alert regarding the celebrity name. If you want to follow every content regarding the Fifa world cup 2014, than you just create another alert regarding that, Google will send the alert and summary to your email once the search engine found any new content.
Some of the major usage for Google Alert are:
- find out what is being said about their company or product.
- monitor a developing news story.
- keep up to date on a competitor or industry.
- get the latest news on a celebrity or sports team.
- find out what’s being said about themselves.
Alerts are pretty easy to set up, but in case you need a little help understanding the various options, take a look at this step-by-step guide.
- Go to Google alert website at http://www.google.com/alerts
- Enter your search query. This would be exactly what you’d type into a Google Search box. And you can use the same search operators, too. So, for example, if you want to get an alert on the Fifa World Cup 2014, than just enter the keyword “Fifa world cup 2014”
- Decide how often you want to receive this particular alert. Google can send you notifications once per day or once per week, but if you’re tracking a particularly important topic, you can choose “As-it-happens.” Be warned that this can result in a flood of e-mails. Fortunately, you can easily edit an Alert to reduce the frequency.
- Choose between “all results” and “only the best results,” the latter giving you what Google thinks are the best matches to your query (kind of an expanded “I Feel Lucky”). Again, if one setting isn’t providing the kind of results you want, you can easily toggle to the other.
- By default, Alerts will arrive via e-mail, but if you use an RSS reader, you can also choose Feed, then copy that feed to your reader.
- With all your choices made, click Create Alert. You’ll immediately land at your Alert-management page, where you can edit or delete alerts as needed.